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Digital Advertising Hits a Milestone with a 6.3% Revenue Rise in the Latter Half of 2023

2023 ended on a high note for digital advertising, as the latter half of the year witnessed a robust 6.3% growth in revenue. This trend signifies a pivotal shift in the advertising landscape, favouring digital platforms. The increase in digital ad sales highlights the evolving preferences of consumers and advertisers alike, marking a new era in the realm of advertising.