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Print Media in India Set for 9 percent Ad Revenue Rise in 2024

India’s print media landscape is trending positively, with newspapers projected to have increased revenue from ad sales. The forecasted surge in ad sales revenue, from 8.1 percent in 2023 to an anticipated 9 percent in 2024, points towards a notable resurgence in the advertising sector within the print media domain. This upward trend underscores the continued relevance and appeal of newspapers as an advertising platform in the evolving media landscape of India.